ARS PROFESSIONAL MARKET RESEARCH AGENCY IN CHENNAI

ARS MARKET RESEARCH SERVICES PRIVATE LIMITED The science of behaviour
change
The principles and practice of tackling behaviour change challenges in a world that
remains unpredictable and changeable.

Governments, businesses and individuals are all interested in behavior change for a range of
reasons, but only recently is it becoming a discipline in its own right. Our understanding of the
mechanisms underpinning behavior is advancing while the contours of our environment are
shifting due to large-scale trends such as climate change, digitization, ageing populations, mass
migration, and now, COVID-19.
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