COMMON CRM MYTHS AND MISCONCEPTIONS - COMPUTER SERVICES IN INDIA

CRM being the most essential trend, most of the organizations are implementing CRM software with a thought that it will automatically streamline the entire sales process. But complete dependency upon the software never proves a fruitful affair. It is a software that needs to be effectively driven by the users. And before this, choosing a CRM is also a big task. There may be predictions about the software like – the software runs the business process, it is just for the large enterprises or it is suitable just for sales etc. Now, let us know more about a few myths and misconceptions about the CRM software. #Myth 1 – People get easily accustomed To CRM #Myth 2 – CRM success rate depends upon the complete package implementation #Myth 3 – CRM is an expensive strategy #Myth 4 – Use of CRM is time consuming #Myth 5 – CRM software comes with complex interface #Myth 6 – CRM is only for large and sprawling enterprises